Privacy Policy
Missguided Mama (“we,” “our,” or “us”) is committed to upholding the highest standards of personal data protection and privacy. This Privacy Policy outlines how we collect, use, store, and share personal information through our website, missguidedmama.com. We are dedicated to safeguarding the personal information of our users and ensuring that our processing of such data complies with applicable data protection laws, including the General Data Protection Regulation (“GDPR”) and the California Consumer Privacy Act (“CCPA”).
1. Introduction
Your privacy is paramount. At missguidedmama.com, we view data protection not only as a legal obligation, but as a vital component of our relationship with you. We are committed to handling your personal data transparently, responsibly, and ethically.
2. Scope of This Policy and Data Controller Role
This Privacy Policy applies to all personal data collected through missguidedmama.com and its associated services. For the purposes of GDPR and other applicable data protection laws, the data controller responsible for your personal information is Missguided Mama. You may contact us at [email protected] for any questions or concerns related to this Policy.
3. Categories of Personal Data We Collect
We collect and process various types of personal data depending on your interaction with our website and services. These include:
a. Usage Data
Data such as your device’s IP address, browser type and version, geographic location, pages visited, date and time of access, navigation paths, session durations, and user interactions with content on missguidedmama.com.
b. Account Data
Identifiers and contact details provided when registering for an account or placing an order, such as your full name, email address, physical address, and phone number.
c. Profile Data
Information associated with your user profile including purchase history, preferences, behavior on the website, and demographic information voluntarily provided.
d. Communication Data
Records of communications with Missguided Mama, including support inquiries, contact form submissions, and direct emails to [email protected].
e. Technical Data
Device model, operating system, browser type, IP address, screen resolution, and system configuration data obtained via automated means.
f. Transaction Data
Details of transactions conducted through missguidedmama.com including purchase information, payment status, delivery addresses, and billing records. Note: We do not store full payment card details; those are processed securely through certified payment providers.
g. Preference Data
Your expressed interests, communication preferences, consents to receive marketing, language, and notification settings.
4. Legal Bases for Processing Personal Data
We process your data only where legally permitted. The lawful bases include:
– Consent: When you have given us clear permission—for marketing materials or optional cookies.
– Contract: When processing is necessary to fulfill a contract, such as purchasing a product or creating an account.
– Legal Obligation: Where required to comply with applicable laws and regulations.
– Legitimate Interest: To improve our services, prevent fraud, and ensure website security, balanced against your rights and interests.
5. Your Data Protection Rights
Depending on your jurisdiction and under applicable laws (GDPR or CCPA), you have specific rights regarding your personal data:
– Right to Access: You may request a copy of the personal data we hold about you.
– Right to Rectification: You have the right to request correction of inaccurate or incomplete data.
– Right to Erasure: You may request deletion of your personal information under certain conditions.
– Right to Restrict Processing: You can request that we limit processing of your personal data.
– Right to Data Portability: You have the right to obtain your data in a structured, commonly used, and machine-readable format.
– Right to Object: In certain circumstances, you may object to processing based on our legitimate interests or for direct marketing.
To exercise any of these rights, please contact [email protected]. We may need to verify your identity before processing your request.
6. Security Measures
We implement robust technical and organizational safeguards to protect your information from unauthorized access, disclosure, alteration, and destruction. These measures include but are not limited to:
– End-to-end encryption of data in transit and at rest.
– Strict role-based access controls.
– Regular data backups and disaster recovery policies.
– Cybersecurity training for all employees and contractors.
– Security auditing and vulnerability assessments.
Although we strive to ensure full security, no data transmission over the Internet is completely secure. By using missguidedmama.com, you acknowledge these inherent risks and agree to use the site responsibly.
7. International Data Transfers
Your personal data may be transferred to, and processed in, countries other than your own, including jurisdictions that may not provide the same level of data protection. Where required, we use Standard Contractual Clauses approved by the European Commission and implement additional safeguards to ensure adequate protection in line with GDPR requirements.
8. Data Retention
We retain your personal data only for as long as necessary to fulfill the purposes stated in this Policy, and to comply with legal, accounting, or reporting obligations. Our general retention periods include:
– Usage & Technical Data: Up to 2 years
– Account & Profile Data: Duration of active account + 12 months
– Communication Data: Up to 3 years from last contact
– Transaction Data: Up to 7 years for tax and audit purposes
– Preference Data: Until consent is withdrawn or updated
Once data is no longer needed, it will be securely deleted or anonymized.
9. Cookie Policy
We use cookies and similar tracking technologies for various purposes including website functionality, performance analysis, and user experience enhancements. Categories of cookies on missguidedmama.com:
– Essential Cookies: Necessary for site functionality (e.g., login, shopping cart).
– Functional Cookies: Enhance usability by remembering preferences and settings.
– Analytics Cookies: Collect anonymized usage data to improve performance.
– Performance Cookies: Help us analyze how users interact with the site and identify areas for optimization.
10. Cookie Management and Compliance
Upon visiting missguidedmama.com, you are prompted to accept or reject non-essential cookies. You may also adjust your preferences at any time via our Cookie Settings tool or through your browser’s cookie management features. Under GDPR and CCPA, users are entitled to opt-out of the sale or sharing of their personal data and browser-generated identifiers for analytics or marketing purposes.
11. Children’s Privacy
We do not knowingly collect or solicit personal information from children under the age of 13. If we become aware that a child has provided us with personal data without verifiable parental consent, we will delete such information promptly. Parents or guardians who believe a minor has submitted personal data to us can contact [email protected] to request that it be removed.
12. Policy Updates
We may revise this Privacy Policy from time to time to reflect legal, technical, or operational changes. When changes are made, we will update the policy on missguidedmama.com and notify users when required by applicable law. We encourage you to review this policy periodically to stay informed about how your data is managed.
13. Contact Us
If you have questions, concerns, or would like to exercise your privacy rights, please contact us at:
Email: [email protected]
Website: https://www.missguidedmama.com
We are committed to ensuring compliance with all applicable privacy regulations, and we welcome your inquiries, feedback, or requests regarding how your personal information is processed.